Newsletter #39: These Could Make or Break Your Business in 2025

SCALE UP Newsletter #39

Welcome to Scale Up, the smarter way to grow with fractional executives.

In this edition:
🤖 Palo Alto Networks’ Nikesh Arora on Managing Risk in the Age of AI
🚀 13 Ways These Entrepreneurs Have Defied Traditional Business Wisdom
🤝 How To Build A Strong Company Culture From The Top Down

Let’s dive right in. 👇🏼

Gratitude to Employees, Timing Matters

Research has shown that expressing gratitude to people, like your coworkers or employees, can have great benefits. However, a new study suggests that when you say thank you matters a lot. 

In two experiments and a study of a major hospital's intensive care units, researchers discovered that expressing gratitude to others before they tackle a tough or stressful task can help reduce some of the negative feelings that come with it.

hbr.org

What Every Entrepreneur Should Prepare for in 2025

With AI, changing supply chains, and political changes shaking things up, businesses in every industry are facing a crucial year ahead.

This author shares three important lessons he learned that have helped him adapt to these market shifts—and these can help you succeed in 2025.

entrepreneur.com

PODCAST: Future of Business: Palo Alto Networks’ Nikesh Arora on Managing Risk in the Age of AI

Palo Alto Networks is the top global company in cybersecurity. During his six years as CEO, Nikesh Arora has expanded and restructured the company, including safely adding generative AI to all its products. He discusses how he’s handling the new opportunities and risks that come with generative AI, including the one cybersecurity threat that worries him the most. 

Nikesh also shares how he leads innovation and adapts Palo Alto’s marketing strategy.

hbr.org

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Successful business expansion is not just about increasing revenue or market share; it requires thoughtful planning and strategic choices.

That’s why we created Hire A Fractional. It is not just a simple job board but a robust resource for companies looking for experienced executives to contribute to their success during growth phases.

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13 Ways These Entrepreneurs Have Defied Traditional Business Wisdom

Sometimes, breaking the rules can lead to the greatest breakthroughs and unique successes. 

However, going against the norm comes with risks, as each decision can impact the future in unexpected ways.

The Rolling Stone Culture Council shares times when they challenged traditional advice. Through the lessons they learned, they offer practical tips to inspire you to take bold steps in your entrepreneurial journey.

rollingstone.com

How To Build A Strong Company Culture From The Top Down

A strong and clear company culture reduces hiring mistakes and attracts long-term employees. During the peak of the "great resignation" in 2022, 4.5 million workers quit each month, and many professionals are still considering leaving. Cultural misfits are a major reason for these departures.

How can companies reduce hiring mistakes and attract people who will stay for the long term?

fastcompany.com

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