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Newsletter #24: How Small Brands Are Winning The Olympics
Sue Mysko
August 13, 2024
SCALE UP Newsletter #24
Welcome to Scale Up, the smarter way to grow with fractional executives.
In this edition:
🏃 5 Marketing Trends Shaping the Paris 2024 Olympics
🚀 Trying To Scale Your Startup? The Odds Are Not In Your Favor!
🤝 Why An “AI-First” Business Plan Will Produce Stratospheric Startups
Let’s dive right in. 👇🏼
5 Marketing Trends Shaping the Paris 2024 Olympics
The Olympics are here, and brands are looking to compete in new ways.
No offense to the athletes, but small brands have already won the Olympics.
Read the article to learn how marketers are raising the bar and how the smartest brands capitalize on this shift.
No more guesswork – grow your business with confidence
Introducing: Fractional In A Box
Fractional In A Box is an all-in-one solution, designed by fractionals for fractionals.
You need Fractional In A Box, if you:
have a solid offering but don’t have strong systems and processes to SHOW your clients you can solve their problems.
need guided marketing strategies to unlock consistent growth.
you’re ready to break the feast and famine cycle; and build a predictable pipeline.
want to become a fractional powerhouse.
Trying To Scale Your Startup? The Odds Are Not In Your Favor!
A new study shows that of the 28,000,000 businesses in the United States, only 0.061% actually get larger than $50MM in revenues. And 96% of all businesses never get larger than $1MM in revenues.
Why is it so hard to scale?
Ask yourself: Are you the right person to launch this business and execute the business plan?
⭐ Simon Sinek discusses the importance of giving and collaboration.
⭐ Success comes from helping others and working together rather than focusing solely on individual achievements.
⭐ He highlights the role of dopamine in motivation and warns against the addictive nature of technology.
Qualified role at the rate you deserve
Featured Fractional Role: Head of Operations 🇺🇸
Fractional executives like you are applying for this role today!
Do you have the skills and expertise that this company needs to succeed?
Why An “AI-First” Business Plan Will Produce Stratospheric Startups
The time saving from AI in marketing and sales is massive.
In new business use cases where AI is the default, the potential results are phenomenal — but humans should play a key strategic role.
